Social Media Marketing That Drives Real Revenue

We manage all major platforms including Instagram, Facebook, Twitter/X, YouTube, LinkedIn, TikTok and Pinterest. During our initial strategy session, we identify which 2-4 platforms will deliver the highest ROI for your specific business and audience. We do not recommend spreading thin across every platform. Instead, we focus resources where your ideal customers actually spend their time.

Posting frequency depends on your plan and platform strategy. Typically, we publish 3-5 times per week on primary platforms and 2-3 times per week on secondary ones. This includes a mix of feed posts, Stories, Reels and other format-specific content. We schedule posts at optimal engagement times based on your audience analytics.

We recommend a minimum ad spend of $500 per month per platform to generate meaningful data and results. Most of our clients invest between $1,000 and $5,000 monthly on paid social. Your ad budget is separate from our management fee. During the strategy phase, we provide specific budget recommendations based on your goals, industry benchmarks and competitive landscape.

Organic social media growth typically takes 3-6 months to show significant traction. You will see engagement improvements within the first 30 days, follower growth accelerating by month 2, and meaningful lead generation by month 3-4. Paid social campaigns can deliver results within the first week. We set clear 30, 60 and 90-day milestones so you always know what to expect.

We handle all content creation. Our team includes copywriters, graphic designers and video editors who produce platform-native content for your brand. We develop content based on approved brand guidelines, messaging frameworks and content pillars. You review and approve content before it goes live through our shared content calendar. If you have existing photos or footage you want us to incorporate, we are happy to work with those assets as well.

You receive weekly performance snapshots and a comprehensive monthly report. Monthly reports include follower growth, engagement rates, reach and impressions, top-performing content, audience demographics, competitor benchmarks, ad campaign performance with ROAS metrics, and strategic recommendations for the next month. We also schedule monthly video calls to review results and adjust strategy.

Absolutely. We strongly recommend combining organic and paid social strategies for the best results. Our paid social team works closely with the organic content team to ensure consistent messaging, repurpose top-performing organic posts as ads, and build retargeting audiences from organic engagement. This integrated approach typically delivers 2-3x better results than running either strategy in isolation.

Yes. Influencer outreach and campaign management is included in our Premium and Enterprise plans, and available as an add-on for other tiers. We handle influencer identification, vetting, contract negotiation, content approval, posting coordination and performance tracking. We focus on micro and mid-tier influencers (10K-500K followers) who deliver the strongest engagement rates and ROI.

We develop a crisis response protocol during onboarding that outlines escalation procedures, response templates and approval workflows. For day-to-day negative comments, our community managers respond promptly with empathetic, on-brand messaging aimed at resolving issues publicly and moving detailed conversations to DMs. For larger crises, we activate the pre-approved response plan and coordinate directly with your team.

We use enterprise-grade tools including Sprout Social for scheduling and analytics, Brandwatch for social listening, Canva Pro and Adobe Creative Suite for design, CapCut and Premiere Pro for video editing, and platform-native analytics for detailed audience insights. All tool costs are included in your management fee.

We recommend a minimum 3-month commitment because social media growth requires consistent effort over time. However, we offer month-to-month plans with no long-term lock-in. We are confident in our results and do not need contracts to keep clients. Our average client retention rate is 14 months, which speaks to the value we deliver.

During onboarding, we conduct a brand voice workshop to document your tone, style, vocabulary, dos and don'ts. We create a brand voice guide that our entire team follows. The first month includes an extended approval process where you review every piece of content before publishing. As we align on your brand voice, we streamline the process so you only review weekly content batches.

Yes. While we provide data-driven platform recommendations based on where your target audience is most active, the final decision is always yours. Most clients start with 2-3 platforms and expand as results grow. We can also run pilot campaigns on new platforms before committing full resources to test whether the audience and format are the right fit.

We have delivered strong results across tech, fashion, food and beverage, fitness, education, e-commerce, real estate and entertainment. While we are not limited to these sectors, our deepest expertise and case studies come from these industries. Every new client engagement begins with thorough industry research to understand competitive dynamics, audience behaviour and platform-specific trends in your vertical.

We track ROI through multiple lenses: direct revenue attribution via UTM tracking and conversion pixels, lead generation metrics (cost per lead, lead quality scores), brand awareness metrics (reach, impressions, share of voice), engagement metrics (rate, saves, shares), and customer acquisition cost from social channels. We set up proper tracking infrastructure during onboarding so every dollar of social spend is tied to measurable business outcomes.